top of page
Com4Dev
Com4Dev blogs on communication for development, storytelling, community engagement, and strategies that drive meaningful social change.


10 Key Elements of a Strong CSR Strategy Every Business Should Follow
A well-crafted CSR strategy is an essential in today’s day and age. Businesses are coming up with new, innovative ideas for driving social change every day. At 4th Wheel, we’ve witnessed firsthand how corporate social responsibility strategies have evolved from simple charitable acts to comprehensive business approaches that create meaningful impact. The expectations from stakeholders, […]
Apr 2, 20256 min read


What Is Corporate Social Responsibility (CSR)? Understanding Its Meaning & Benefits for Businesses
Today, Corporate Social Responsibility (CSR) has evolved far beyond its early philanthropic roots. No longer just about charitable giving, CSR obligations have become a necessity in the modern world. However, It was not until the 1930s and 40s that discussions about the role of executives and corporate social responsibility began. Later, after World War II […]</p>
Mar 22, 202510 min read


Leveraging Impact Assessment and Data-Driven Insights for CSR Spends in India
Recent data and statistics highlight the growing momentum of CSR in India and the concerted efforts of companies to make a meaningful and lasting impact on society. In the financial year 2019-2020, CSR activities witnessed substantial growth in India, with companies collectively investing INR 16,034 crore, showcasing a notable 7% increase from the previous year. […]</p>
Jun 13, 20233 min read


The Role of NGOs in CSR
Corporate Social Responsibility (CSR), in transition from being merely compliance-driven to being impact-informed and strategic, now requires firms to care about the nature and quality of their social impact. Some firms have the bandwidth- personnel and financial- to meet compliance requirements and ensure the nature and quality of their social change efforts. Other organisations work […]</p>
Jun 9, 20223 min read


CSR: Companies(CSR POLICY) Amendment Rules 2021 India
The Companies (Corporate Social Responsibility Policy) Amendment Rules, 2021 signify the evolution of CSR in India, moving beyond compliance to a more strategic, structured, and impact-focused approach. This article outlines what stands out for us at 4th Wheel, in terms of the Government’s directive on how CSR is to be approached and undertaken by the private […]</p>
May 7, 20213 min read


Challenges of Livelihood Before Tribal Youth
Rooted in culture and community, the tribal culture is one of the most prominent, long-standing pillars of Gujarat. From Bhil to Dang, the tribes of Gujarat have carved out unique identities and progressed rapidly over time in the past few years. Despite its widespread presence, with the new-age challenges that have risen in the […]</p>
May 21, 20205 min read


Our rationale on developing communication collateral
At 4th Wheel, we apply different types of mediums to share information on achieving social development goals. We combine old media forms with new media to drive conversations, spread awareness, and motivate individual action. We believe new-age communication and social networking play a very integral role in mobilising communities and strengthening people's power. The rationale
Apr 30, 20201 min read


What does 'financial inclusion' mean for economically weaker sections of society?
In recent years, government policies have taken several initiatives to push for a more formal economy to promote the idea of financial inclusion, by encouraging online payments and going cashless and the opening of basic saving bank deposit accounts for certain sections of the society, under the Pradhan Mantri Jan Dhan Yojana(PMJDY), etc. These bank
Mar 19, 20197 min read


3 ways to make your participatory tools more effective
Participatory methods emerged as an alternative tool to traditional-style development methods in the 1970s and have been well-used for development practice since the 1990s. (Macbeth) The tools have become popular among researchers because they challenge the traditional top-down system of work by propagating a more linear method towards addressing development issues Moreover, they are positive and
May 7, 20183 min read


3 innovative communication tools for NGOs
According to the 2018 Global NGO Technology Report, 82% of its respondents believed that email updates were the most effective communication & fundraising tool employed by NPOs, NGOs, and charities. In this day and age where today is already yesterday, technology has become an integral part of our personal as well as professional lives. With companies
Apr 24, 20182 min read


How to make your annual reports more interesting
Be it the development, corporate, government, or any other service sector, annual reporting of work, achievements, and profits are considered a minimum mandate. Very often writing annual reports is seen as an ‘annual grind’ to meet the minimum requirements put down in company/society registration acts, give an account of funds to donors, and a way
Apr 16, 20184 min read


3 ways to make your research more participatory
Contextualised understanding is the foundation for sustainable programmes. Good research enables contextualised understanding. A survey is the most commonly used method for conducting research but it may not lead to inclusive participatory data. This video talks about innovative research tools like Photo Voice, Card Sorting Temperature Gauges.
Feb 21, 20181 min read
bottom of page
